The Assignment
What the project needed
Dassault Falcon Jet needed executive and public-relations photography that clearly connected its people to the aviation environment. Assignments included leadership portraits, team photography and fast-turnaround press imagery produced in and around aircraft and hangar locations.
Approach
How the work was built
Portable lighting was balanced against the scale and ambient light of the aviation spaces so the executives remained polished while the aircraft stayed visually important. The compositions were designed to read immediately as aviation without becoming equipment photographs. The production approach also allowed for fast changes between individual portraits, team photographs and more conversational scenes.